10 Steps Toward Effective Social Media Marketing

Great article from the "Think Customers: The 1to1 Blog." Practical and relevant tips for any size business. My favorite tip: #7: "Make sure that tactics are valuable and sustainable--just because you can do something doesn't mean you should."

10 Steps Toward Effective Social Media Marketing.

Too many business are focusing on the bright, shiny new social media tool and using it to shove their content instead of cultivating real relationships by delivering meaningful service and relevant experiences online.